BEHIND THE BRAND

A Note from Our Founder, Steph

Hi friend,

As a wife, mom of four, and former corporate executive, I know firsthand how easily the day-to-day can feel overwhelming. I’ve learned that having systems — even in the little things — can make all the difference. And yes, that includes your bag.

Because when your bag is chaotic, your day often follows.

At Austin | Fowler, our mission is to design bags that help you feel composed, confident, and ready for whatever the day brings — whether that’s board meetings, boarding passes, or ballet pickups.

Each piece is thoughtfully designed with organization at its core, wrapped in timeless style. With compartments that make sense and materials that last, our bags help eliminate the chaos — so you can show up calm, collected, and fully yourself.

From work bags to diaper bags, from everyday carryalls to polished travel companions — we’re here to bring order and elegance to your on-the-go life.

We're so glad you're here.

Stay inspired,

Steph Fowler

CEO + Co-Founder

Just Start Anyway

Steph and Vince had no background in design or manufacturing when they launched Austin | Fowler. But Steph — a busy mom of four and full-time business executive — knew exactly what she needed: a chic, functional, and organized bag that could keep up with her life.

When she couldn’t find it, she started building it herself.

After long days at the office and evenings with the kids, Steph would stay up into the early morning hours, researching, sketching, sourcing, and dreaming. Piece by piece, Austin | Fowler came to life — not because the timing was perfect or everything was figured out, but because she chose to begin.

You’ll never know everything. The timing will never feel just right.

Start anyway.

Why We Exist

At Austin | Fowler, we’re passionate about solving a very real problem: the daily chaos that holds women back from feeling their best.

We design products that bring organization and polish into your everyday — because it matters.

When you feel pulled together, you carry yourself differently. You lead more boldly, show up more confidently, and make a greater impact in the world around you.

Organization isn’t just about your bag. It’s about how you feel when you walk into the room.