We are so passionate about eliminating unnecessary stress and overwhelm from the lives of women by simplifying their everyday bag.

entrepreneur executive mom organization organized life womens work bag laptop bag

As a wife, mom of 4, and former corporate executive, I know that life can sometimes (or oftentimes) feel overwhelming.  But what I have found key in my life to eliminate those stressors are organization and systems in my everyday life.  Like you may have felt before, I have had that feeling of overwhelm and a messy and subpar bag certainly contributes to that feeling!

Whether you’re using your Austin | Fowler bag for work, family outings, travel, or just every day, you can feel confident that it was designed with systems and features to help keep you organized on the go. 

When you’re organized on the go, you’re a calmer person.  And when the bag is chic and polished, you feel more confident.  Something as simple as your every day bag can allow you to show up as your best self to be ready for whatever the day brings!

Let’s find your perfect bag now!


entrepreneur family life organization laptopbag laptop bag womens work bag female executive

Left to Right: Vince (COO + Co-Founder), Blake, Duke, Blair, Reagan, Steph (CEO + Co-Founder)

A Quick Note from Steph

Hi, friend!

As a new mom, I was frustrated by the choices I had for diaper bags as nothing suited my taste or offered the organization I desired. 

So after a fruitless search for a better alternative, my husband and I embarked on a crazy journey to create the multi-purpose bag that I had always wanted but could never find. A chic bag that is beautiful but also functional and unbelievably easy to keep organized. Equally as important, I wanted a bag that was chic enough to carry to the office, for a weekend away of travel, or just every day. Since our days are filled with the chaos and joy of 4 young kiddos, we have had plenty of opportunities to put our bags to the test.

We crave simplicity and order due to our busy lives, so making sure that our bags are high quality, stunning, and allow for organization is of utmost importance to us.  Austin | Fowler bags are used as work bags, diaper bags, travel bags, and everyday carry-all.  Our style is classic and our products are designed with every mom, traveler, and busy professional in mind.

Stay Inspired,

Steph (CEO and Co-Founder)


P.S. We're often asked where the name Austin | Fowler comes from....I love sharing the meaning!  Austin is my maiden name and represents the classic and chic style I have always loved and Fowler is my married name (my husband Vince is the other Co-Founder), and that represents the functionality I craved after having four babies!


Our Mission

At Austin | Fowler, we understand that women often lead busy lives that can feel chaotic and overwhelming.  Through that, they can feel like they have lost their personal style as well.

So we design bags and accessories that help millions of women feel chic and organized on the go.  This gives them the clarity and confidence to live out their unique purpose in the world.

Austin | Fowler began in 2015

Tens of thousands of Austin | Fowler products are now being carried by women and families throughout the world.