Our Story


As a new mom, I was frustrated by the choices I had for diaper bags as nothing suited my taste or offered the organization I desired. I ended up purchasing a designer diaper bag which was an okay style match for me but offered nothing in the way of organization. It only included a few pockets and was otherwise a black hole. It was a chaotic mess if one of the kiddos accidentally tipped it over and all of the contents spewed out. Trying to find my keys or cell phone in a hurry just wasn't an option.

So after a fruitless search for a better alternative, my husband and I embarked on a crazy journey to create the diaper bag that I had always wanted but could never find. A diaper bag that is beautiful but also functional and unbelievably easy to keep organized. Equally as important, I wanted a bag that was chic enough to carry to the office, for a weekend away of travel, or just every day.

Since our days are filled with the chaos and joy of 4 young kiddos, we have had plenty of opportunities to put our bags to the test. We crave simplicity and order due to our busy lives, so making sure that our bags are high quality, stunning, and allow for organization is of utmost importance to us. 

Austin | Fowler bags are used as diaper bags, travel bags, work totes, and everyday carry-all.  Our style is classic and our products are designed with every mom, traveler, and busy professional in mind.

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The inspiration for Austin | Fowler

These four babies have given us more joy than we could have imagined. Our main inspiration was to design a bag that could keep up with them and still look chic.

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Built by a former business exec + basketball player

Not the most likely candidates to start a luxury bag company but we (Steph & Vince) have been thrilled and humbled by the success of Austin | Fowler. We design products that simplify women’s busy lives and delight them to carry.

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We are continually working to delight our customers

Every day, we are re-evaluating the customer experience journey, our products, and constantly trying to improve the products and experience we bring to our customers. We want women to feel a sense of joy and relief that they have finally found a stylish bag that works so well to simplify their life on the go.